Friday, October 29, 2010
Today 29 October in Business History
1957 Louis B Mayer MGM producer, dies at 71
1904 1st intercity trucking service (Colorado City & Snyder, Texas)
1929 "Black Tuesday," Stock Market crashes triggers "Great Depression"
Wednesday, October 27, 2010
Today 27 October in Business History
1920 Westinghouse radio station in East Pittsburgh, KDKA begins
1938 DuPont announces its new synthetic fiber will be called "nylon"
1967 Expo '67 closes in Montreal, Canada
1969 Ralph Nader sets up a consumer organization known as Nader's Raiders
1988 Larry Flynt paid hitman $1M to kill Hefner, Guccione & Sinatra
Calamos Asset Management
Additionally, the company declared a regular quarterly dividend of 7.5 cents per share payable on November 24, 2010 to shareholders of record on November 9, 2010.
Tuesday, October 26, 2010
Is Apple Buying Sony
Apple has confessed to having a cash hoard of $51Billion. With Apple sitting on that pile of money expect it be associated with every vulnerable technology company.
Today 26 October in Business History
1941 US savings bonds go on sale
1949 Pres Truman increases minimum wage from 40› to 75›
1958 PanAm flies the 1st transatlantic jet trip-NY to Paris
1988 Donald Trump bills Mike Tyson $2,000,000 for 4 month advisory service
Monday, October 25, 2010
Car Leasing Vs Buying
When you buy a car the car is all yours. Once you pay of the auto loan you can proudly claim it as your own.
Today 25 October in Business History
1960 1st electronic wrist watch placed on sale, NYC
1971 Roy Disney dedicates Walt Disney World
Sunday, October 24, 2010
Credit Score Tips ; How To Survive On Poor Credit Score
If you steer clear of big apartment complexes run by professional management companies, you may find that individual "mom and pop" landlords are more willing to be flexible — particularly if your credit problems were a temporary problem.
Good Luck
Today 24 October in Business History
1861 1st transcontinental telegram sent ending the Pony Express
1929 "Black Thursday," beginning of stock market crash
1939 Nylon stockings go on sale for 1st time (Wilmington Delaware)
1940 40 hour work week goes into effect (Fair Labor Standards of 1938)
Saturday, October 23, 2010
Today 23 October in Business History
1876 New Orleans Mint reopens as an assay office
1958 USSR lends money to UAR to build Aswan High Dam
1981 US national debt hits $1 trillion
Friday, October 22, 2010
Ebay Revenues When It Went Public
Thursday, October 21, 2010
Today 21 October in Business History
1879 Thomas Edison perfects the carbonized cotton filament light bulb
1970 Caledonian Airways takes over British United Airways
Wednesday, October 20, 2010
Japan Economic Decline Paper
The NIKKEI Japanese stock exchange is now just a quarter of its value in 1989, and in real estate, where the average price of a home is the same as it was in 1983.
Today 20 October in Business History
1905 Great General Strike in Russia begins; lasts 11 days
1973 OPEC oil embargo begins
1973 The Family Station Inc buys shortwave Radio Station WNYW, changes calls to WYFR & moves station from NYC to Scituate Mass
1983 IBM-PC DOS Version 2.1 released
Tuesday, October 19, 2010
Today 19 October in Business History
1872 World's largest gold nugget (215 kg) found in New South Wales
1953 1st jet transcontinental nonstop scheduled service
1977 Supersonic Concorde jet's 1st landing in NYC
1982 Automaker John DeLorean arrested on cocaine charges (Not guilty)
1988 US Senate passes bill curbing ads during children`s TV shows
Is US Housing on The Rise
They rose 0.3% to a seasonally adjusted annual rate of 610,000 units, the highest level since April. August starts were revised up to a 608,000-unit pace from the previously reported rate of 598,000 units. Is this the beginning of an upward trend?
Sunday, October 17, 2010
History Of USA Housing Price Trend
“Over the entire history of this country, housing prices have never gone down nationally. They have gone down in some local areas, but never nationally,” he told an interviewer for CNBC in early 2005. “Secondly, any homeownership over the 10 years has proved to be the best investment that you could ever make. Over any 10-year period, housing prices go up.”We now know what happened with house prices in 2007
The above Quote was by Angelo Mozilo former CEO of Countrywide. Countrywide was sold to BOA after it went bankrupt. Mozilo was sued by SEC and settled for millions of dollars.
Is America Economy The New Japan
Lowering The Short Term Interest Rate - Isnt working?
This has happened before, when Japanese economy tanked in 1990, the BOJ tried to kick start the economy by lowering interest, interest rates were slashed to Zero but Japanese economy never jump started. The same thing is happening to USA now. USA is stack in long term economic stagnation.
Today 17 October in Business History
1904 Bank of Italy, Today known as Bank of America opens its doors
1919 Radio Corporation of America created
1988 Phillip Morris announces $11 Billion tender offer for Kraft
Saturday, October 16, 2010
How Pepsi Got Its Groove Back
Our job was to convince people that Pepsi was a big enough decision that they ought to pay attention to it, and eventually switch. We decided that we had to treat Pepsi like a necktie. In that era people cared what necktie they wore. The necktie said: “Here’s how I want you to see me.” So we have to make Pepsi like a nice necktie. When you are holding a Pepsi in your hand, its says, “Here’s how I want you to see me.”We did some research and we discovered that when people were going to serve soft drinks to a friend in their home, if they had Coca Cola in the fridge, they would go out to the kitchen, open the fridge, take out the Coke bottle, bring it out, put it on the table and pour a glass in front of their guests.
If it was a Pepsi, they would go out in to the kitchen, take it out of the fridge, open it, and pour it in a glass in the kitchen, and only bring the glass out. The point was people were embarrassed to have someone know that they were serving Pepsi. Maybe they would think it was Coke because Coke had a better perception. It was a better necktie. Steve was fascinated by that.
We talked a lot about how perception leads reality and how if you are going to create a reality you have to be able to create the perception. We did it with something called the Pepsi generation.
I had learned through a lecture that Dr. Margaret Mead had given, an anthropologist in the 60’s, that the most important fact for marketers was going to be the emergence of an affluent middle class — what we call the Baby Boomers, who are now turning 60. They were the first people to have discretionary income. They could go out and spend money for things other than what they had to have.
When we created Pepsi generation it was created with them in mind. It was always focusing on the user of the drink, never the drink.
Coke always focused on the drink. We focused on the person using it. We showed people riding dirt bikes, waterskiing, or kite flying, hang gliding — doing different things. And at the end of it there would always be a Pepsi as a reward. This all happened when color television was first coming in. We were the first company to do lifestyle marketing. The first and the longest-running lifestyle campaign was — and still is — Pepsi.
We did it was just as color television was coming in and when large-screen TVs were coming in, like 19-inch screens. We didn’t go to people who made TV commercials because they were making commercials for little tiny black-and-white screens. We went out to Hollywood and got the best movie directors and said we want you to make 60-second movies for us. They were lifestyle movies. The whole thing was to create the perception that Pepsi was number one because you couldn’t be number one unless you thought like number one. You had to appear like number one.
From Cult Of Mac Interview of John Sculley Former CEO of PEPSI & APPLE
That is how Pepsi got its groove back
Friday, October 15, 2010
Today 15 October in Business History
1881 1st American fishing magazine, American Angler published
1914 Clayton Antitrust Act passed
1919 14 horses begin 300-mile race from Vt to Mass for $1000 prize money
1924 Lee A Iacocca was born - CEO (Chrysler Corp)
1969 Bank of America World Headquarters (555 California) dedicated
1969 Madison Square Garden TV Network begins (Rangers vs North Stars)